Something's changed? 🤔 Yes, yes! After more than five years, I've rebuilt the place, from scratch 🔥 But you know, with great power comes great responsibility, so please, before you proceed read the manual 📚 Otherwise, be safe, and enjoy 🖖
Like the blog, but filtered
Despite having been pulled away from explicit design roles as my day job, I have always embraced design principles when making a product or a business decision.
Published on July 03, 2016
College incentives are completely misaligned because its success is not properly linked to student outcomes anymore. Rather, it has become a social apparatus to which students go because they just feel that they have to.
Published on June 26, 2016
When you start in a new job, most of the time, you pretty much don't know what you're doing. Yet this naive attitude is usually the one that turns what it would seem like a fool's errand into an amazing opportunity you can't miss on.
Published on June 15, 2016
This Saturday I will be enrolling the Ironhack Web Development program, and why everybody in a managing position, technical or not, should join, too.
Published on March 30, 2016
In its first edition, the We/Code has already become the largest coding festival in Europe, where we aimed to teach how to code a simple web app to more than 200 people, in just one day.
Published on October 22, 2015
After just twelve days, I traded a praised sabbatical for one of the most challenging opportunities I have ever been faced. I am joining Ironhack as the Campus Manager in Barcelona, which means setting up the entire city operations from scratch.
Published on September 28, 2015
Last September, I stepped down from iomando, the company I co-founded almost four years ago. Arguably, the most difficult and also painful decision I have ever faced in my professional life.
Published on September 04, 2015
An unconventional tourist guide to Berlin — brought to you by someone born and raised in Barcelona, with a rather strict travel policy.
Published on August 25, 2015
iomando operates a double-sided business model that provides a classic markup sale for distributors, but also enables a SAAS to run on top — which was the result of several failed attempts to fit a software-based solution within a traditionally hardware-based industry.
Published on March 03, 2014
While focus is usually perceived as a fundamental component to build a sustainable business in the long-term, when in survival mode, focus might only contribute to wreck you down.
Published on February 11, 2014
As we advanced on our journey we discovered new, initially invisible markets to serve, where our product was a better fit. The hardest part though was acknowledging that our initial product ideas were not optimal.
Published on January 23, 2014
How we changed our pricing strategy in order to make both distributors and customers happy, while creating a sustainable business along the way.
Published on June 10, 2013
Most of our initial assumptions about iomando proved to be wrong early on. This is the story of how we turned the entire business model around and the lessons we learned while introducing the very first iteration of the product.
Published on January 15, 2013